fashion-loveNational Consumer Panel (former Nielsen Homescan) is an unique panel in the way that members earn points by scanning the bar-codes of their purchases and transferring the data to Homescan data center. Members must do the scanning and transferring at least once a week to remain in the panel. Members also have the opportunity to take mail/paper and online surveys to earn more points.
Earn Points for scanning purchases and answering mail/online surveys. Points redeemable for prizes from the reward catalog.
18 Years of age. One account per household.
Open to Countries
United States, Canada, UK and Australia
My Review of National Consumer Panel
I was with Nielsen Homescan for a about a year around 2005 – It was an fun and Okay program and even though I quit after less than a year I was able to accumulate enough points to redeem a nice baking dish set.
The scanning bar-code part was not too bad, it was quick. However, it became tedious, and lot of work if you shop a lot at Walmart. For all other stores, the scanner can read price automatically, but not for Walmart – you have to enter price for every item you buy manually which is a pain.
I didn’t encounter any problems with the scanner scanning, just a couple of times had problem transferring the data (I used telephone to do the transfer), and had to keep trying until it went through.
I did like their mail/paper surveys and online surveys because they are very quick and easy. For mail surveys, you use scanner to scan/give your answers and online surveys are also short and fun. Mail and online surveys are great ways to accumulate points, plus members get extra points on their birthdays and for being on the panel for one year/two years and things like that, all these make points added up pretty fast.
As a member you do need to scan once a week to remain on the panel, you can always inform them if you aren’t be able to do the scan if you are away for vacations. They do provide petty good customer service if you have any problems with scanning and transferring etc.
Regarding their reward – Homescan program has a reward catalog that lists all the merchandise you can redeem. There were many things on the catalog that I liked while I was on the panel, and eventually I saved enough points to get a baking set I really like and I am still using it.
After I while I was tired of scanning and manually entering prices (since I do lot of shopping at Walmart) and returned everything. I really hoped they can make scanning easy for Walmart otherwise I might just stayed ( In fact while writing this review, I think I might consider re-joining cause I have been shopping more at Kroger instead of Walmart. ), but I think it could be a pretty good gig for a teenager or even younger kids – there are many great toys for children on the reward catalog that they might want!
Sometime this year (2011) Nielsen Homescan USA changes their name to: National Consumer Panel. It works the same way as Homescan – members earn points scanning their purchases and taking surveys, and you can redeem your points for merchandise.
Overall I think National Consumer Panel (Nielsen Homescan) is a fun and Okay program. I do recommend them.